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Category
Mobile App
Android apps offer several features to users, from entertainment & banking to weather and communication. Smartphone apps can be developed for a specific smartphone operating system like iOS or Android are developed on cross-platform to target several operating systems.
Let us examine the pros and cons of native and cross-platform apps. In the words of Sundar Pichai of Google, “Android was created to be customizable & we always welcome the world of innovations”.
This MarsDevs article will discuss the distinct differentiation between Native and Cross Platform apps. So, let’s get started!

Native Android apps are those that are developed for Android devices. They are developed using Java or Kotlin. Native apps align well with the operating system and offer better interactivity.
Native app development is considered when your app is launched for a target audience for the first time. The code is developed for a particular platform. This is relevant in 3D games and animations wherein device-specific functionalities such as camera and GPS are added.
Native app developers harness native-to-the-operating-system programming languages to develop apps. Native apps are developed using the core programming language and APIs by making them fast and responsive. Their UI has a consistent look as they are designed to work with a specific platform.
This decides the choice of programming language as iOS applications are typically developed in Objective-C or Swift. Native iOS apps use AppCode or Xcode as an IDE. Native Android apps are developed using IntelliJ IDEA or Android Studio.
Native apps use specific SDKs (software development kits) and IDE (integrated development environment). Native UI elements are used to compile the app. This lends a native feel to the app. Developers can access different platform libraries and SDKs.
They use the APIs & core programming languages for compilation. Native app development is preferred when security is paramount and sensitive user data is used. Native app development involves bigger development teams. WhatsApp, Pinterest, Spotify, and Google Maps are examples of native mobile applications.


Cross-platform mobile apps use a single codebase for different operating systems. The use of cross-platform frameworks enables platform-specific SDKs from a unified API. Cross-platform apps have a single code shareable across several mobile operating systems. This facilitates quicker code development.
The cross-platform code development process is economical & well-suited for start-ups & small businesses. Flutter, Instagram, Airbnb, Skype & React Meta are examples of cross-platform apps. Alaska Airlines, the World Bank & Fox Sports have cross-platform mobile apps.

Android developers can use native programming languages or cross-platform IDEs to build apps. Both have their unique features and glaring drawbacks. The choice of development platform hinges on the budget, development team, app features, and more.
At MarsDevs, we will analyze your customer sentiment and behavior cues to offer highly tailored experiences. Contact us for support on app building at competitive rates.
1. Give some examples of cross-platform development frameworks Ionic, Flutter, Xamarin, NativeScript, and React Native are some popular cross-platform development platforms.
2. Where are the areas that native Android apps score over cross-platform apps?
Security, offline functionality, and smooth interactive UI/UX are a few advantages of native apps over cross-platform apps.
3. What are the disadvantages of cross-platform apps?
Security risks, a larger digital footprint, and the inability to utilize the device functionalities are some disadvantages of cross-platform apps.

Co-Founder, MarsDevs
Vishvajit started MarsDevs in 2019 to help founders turn ideas into production-grade software. With deep expertise in AI, cloud architecture, and product engineering, he has led the delivery of 60+ software products across fintech, healthcare, climate-tech, and e-commerce for clients in 12+ countries.