Recently I came across "The Joe Rogan" podcast on Spotify. The podcast cover art had his face on it. So, being a fan, I clicked on the episode with Naval Ravikant. For those who are not aware, Joe Rogan is America's favorite Comedian, Actor, and Television Presenter. Well, getting back to the anecdote, after a while, I wondered if I would have clicked on the podcast even if the cover art did not feature a known face.
What do you think? Did you click on any video just because it features your favorite star? That is what clickbaits are famous for, right? Now, think about the thought that goes behind designing the cover art or any thumbnail. The purpose is simple- to create a unique value proposition.
Similarly, your business is unique. Your mission, vision, and values are different. And if you want to stand out, you need to do something different as well. So, from the start, you need to play smart. How?
Did you know that around 20% of businesses fail in the first 2 years and 65% in the first 10 years? The businesses that fail to play the long term game fail because they stop innovating. Technology can help you skip this fall. But, you need to know the right take.
So, it is important to know how you can use technology and what not to do with it. In this blog, MarsDevs introduces you to the tech mistakes that you need to avoid to succeed with your venture.
It is never wise to do something that everyone else is doing. Your competitor has devised an innovative digital strategy, so you need not follow that to succeed. While standing out should not be the purpose of your decisions, you should create a unique identity for your business.
For example, technology is now a foundation of an innovative start in every sector. But, you will come across two types of businesses. One would invest hundreds of dollars to build the best tech team. And the second one would outsource their tech worries to the experts in the field.
Now you must be wondering what you should do. To decide on the right option, you need to do your research right. You should know your company and its necessities.
Just a few seconds ago, you read about why good research is essential before making a sound decision about your tech worries. But let us take a closer look at the situation. Is it wise to hire full-time employees from the start? Of course! You can boast about your in-house tech team. But is it even worth it?
Think about the constant innovations that would come your way. You need to invest in marketing, research, and analysis as well. Would it be wise to hire your team and then find out that they do not fit well? Hiring is not only about money. It is also about losing time and energy. While you should be focusing on your business, you are now busy hiring and managing a different team.
Outsourcing your tech worries seems like a better option now. Right? So, find a team that is approachable, within your budget, excellent at what they do, and flexible in approaching projects. In case you are confused about the right choice, why can't we be more than friends? MarsDevs can help you automate, scale, and revolutionize the industry. So, why wait?
We agree! Technology would take up a considerable part of your infrastructure. In the age of digitization, technology ensures automation and competitive advantage. You need technology to survive or even exist. But, would it solve every problem that you come across?
The answer is no. Technology is not everything. The processes need to be more efficient and streamlined. Use the best tools and systems to make them irreplaceable. Inefficiencies would get extinct in this pursuit of innovation. And it would be best if you were not left out.
Establish an excellent operational infrastructure. It can help you ensure a smooth sailing journey and the best-case scenarios. Focus on different skill sets, do not depend on technology only.
Whenever we talk about the vitality of tech assistance, one out of three would comment that automation or scalability does not matter to a business. They want to focus on a group of people, an area, or the already acquired customers.
At the same time, there's no hard and fast rule that you have to go global. Scalability is an essential aspect of a business's success. If your business persists, it will eventually grow. And so, you have to make expansion plans.
As you establish a significant technology infrastructure, scalability becomes easier. But what is the difference between the company that wants to scale and the one that does not? The difference is simple.
When you streamline the systems in a way that they grow with you, you prioritize expansion. So, pay attention to these aspects, find a tech team that aligns with your purpose, and keep your budget in mind before investing long-term on anything.
Say you find your pot of gold. You find a problem that users want the solution to, and then you design a great product. After obsessing over the perfection of its value and ignoring the design aspects, you launch the product and present it to the people. Are you sure it will take off?
Your product is nothing if it does not have an appeal. Also, the appeal does not depend on just the visual design. User experience is one of the most critical aspects of conceptualizing an idea today. Take a UX researcher or designer to help you lead. Then present it to the users and experience its domination.
Digitization has introduced a new truth. Your product is no more a considerable investment if it does not have sound technology. Whether or not it is a tech product does not matter anymore. So, it is essential to know about the tech mistakes that you want to avoid.
Managing an extra team is nothing but a hassle if you are just starting out. So, outsource your tech worries to MarsDevs. As mentioned before, we can be more than just friends. While we work together on innovating your product development cycle, do not forget to let us know about your project. And in case you want to discuss possibilities, what about a cup of virtual coffee?